Useful tips from experts in doorway sites

As Panda updates keep rolling out, the focus has switched from content farms and scraper sites to websites that offer "thin" content - content that's full of keywords and copy, but light on any real information. Possessives imply ownership, empowering consumers. Link Exchange is another good way for building links. However …

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Define your goals with regards to CTR

Searchers are typing longer queries that trigger fewer paid search matches, and they are increasingly recognizing the difference between organic and paid results and have growing ad blindness. On page SEO refers to the optimization of a website's on-page elements. This includes the way a website is structured and coded …

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Invest in trust rank

Breadcrumbs are typically located at the top of every page, just below the banner ads or navigational elements. SEO takes time, resources, and money if you outsource. You need to go into this journey expecting to spend time working on SEO for the long-term. The job of an SEO specialist …

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Evaluate Site Pages for Alignment with Content Strategy

Social media can be a useful tool in search engine optimization. When you write something new, tweet the link, encourage your followers to share the link and post it on social media sites. When a link is attached and sent around Twitter, real-time searches will be more successful for your …

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The value of Google authorship

As titles are prominently displayed in search results, showing results with the same title makes it difficult for users to decide which result is the most relevant to them. Consumers desire high quality along with lowprices. Link popularity assumes that not all inbound links are equal. You can generally only …

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What your mum didn't tell you about URLs

In business, regardless of the particular field, it has always been a good idea to look around and see what competitors are doing, then try to apply what's working for them to one's own website. A website's quality, design, content, and usability are huge factors. The performance of a website …

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